Celebrity and editorial hairstylist and educator, Vernon François, has just been announced as OLAPLEX’s newest Global Brand Ambassador! With this addition, OLAPLEX, the innovative, science-enabled and technology-driven haircare company, continues to demonstrate its commitment to salon professionals. Partnering with the beauty industry’s most innovative stylists and colorists remains a key component of their strategy.
The British-born, Los Angeles-based François, is renowned for empowering people to embrace their natural hair texture, shape, and volume. His work has graced the covers of VOGUE, Harper’s Bazaar, Vanity Fair, Allure, Essence, and more.
“I’m beyond excited to join the OLAPLEX family as their Global Brand Ambassador. OLAPLEX’s dedication to innovative hair care aligns with my belief that every person’s hair is unique and deserves to be celebrated, whether in salons or at home,” said François. “Together, we’ll continue to inspire confidence and empower people to embrace the beauty and wellness of their hair.”
François joins the current roster of OLAPLEX Global Brand Ambassadors, including celebrity stylists and colorists Tracey Cunningham, Guy Tang, Christin Brown, Samantha Cusick, Halley Brisker, Naeemah LaFond, Jenna Perry, and Jacob Schwartz.
“The haircare professional community has been the heart of our brand since day one,” said Amanda Baldwin, CEO of OLAPLEX. She added, “Their passion and expertise are what fuel our brand, and we are committed to championing them every step of the way. We’re thrilled to welcome Vernon as our newest brand ambassador — his experience and dedication embody everything we stand for. His addition also reflects our ongoing commitment to growing talent across our ambassador network, ensuring a range of voices, perspectives, and expertise.”
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