Major news for UNITE Hair fans everywhere: the beloved salon and celebrity haircare brand is now available at SalonCentric, thanks to a new partnership with the retailer and State | RDA.
As of April 1st, hair pros are now able to shop for more than 25 of UNITE Hair’s best-selling products—including their cult-favorite 7SECONDS Detangler—at their local SalonCentric as well as online at saloncentric.com.
For UNITE, its recent entry into SalonCentric marks the brand’s first expansion into professional retail for the brand. With UNITE now available at more than 860 SalonCentric stores nationwide, licensed pros across the country will now have even more access to the brand’s versatile and award-winning collection.
Sharing his excitement for the partnership, UNITE founder and CEO Andrew Dale said, “We value SalonCentric as a trusted partner for being an ally to hairstylists, and we are excited to grow with such a strong distributor to expand our #UniteFamily, and provide more professionals the opportunity to enjoy the transformative results of our award-winning, easy-to-use, effective, and inclusive collection.”
Dale adds, “UNITE is a hairstylist-developed and salon-raised brand, and we are continuing to invest in our professional channel. This milestone retail expansion with SalonCentric allows us to further our brand promise of supporting hairstylists by becoming more accessible to our top customers. For the first time, UNITE will be available in brick and mortar, meeting stylists where and how they like to shop.”
“We are excited to welcome UNITE into SalonCentric stores,” said LeAnn Bobitt, SVP of Brand Strategy & Development for SalonCentric. “Their inclusive and innovative products, as well as their commitment to quality education and experiences, makes them the perfect addition to the SalonCentric brand portfolio. Though they’ve earned the love and the respect of many A-list celebrities and influencers, we can’t wait to introduce UNITE to our stylists, and suite and salon owners—we are sure they will be as excited as we are by the unique and versatile offerings UNITE brings to the salon chair.”
Since UNITE’s official launch in 2003, the brand has been championed by key leaders in the professional haircare community and has since garnered a cult following of A-list celebrity fans and beauty enthusiasts including Selena Gomez, Ciara, Paris Hilton, Julianne Hough, and Kim Kardashian and North West. The brand’s PETA-certified, cruelty-free collection is made without parabens, sulfates, formaldehyde, talc, and other harsh chemicals, ensuring that clients and stylists are not only left with beautiful results, but also healthy hair.
Ready to start shopping for your favorite UNITE products at SalonCentric? Be sure to head over to the SalonCentric website to start stocking up on all the brand’s amazing products. And for the latest UNITE news, be sure to follow @unite_hair on Instagram.
