With Hispanic Heritage Month (which runs from September 15 through October 15) in full swing, Sally Beauty is taking the opportunity to celebrate and uplift Hispanic artists nationwide.
Beginning in October, the beauty retailer will be launching art-related programming focusing on Hispanic heritage across Miami, as part of the latest initiative in its Rooted in Success event series. To showcase and champion beauty across multiple generations and backgrounds within the Hispanic community, Sally Beauty has collaborated with Miami-based Colombian/Panamanian artist and longtime barbershop owner, Disem305, on a gorgeous mural that will be unveiled on Oct. 1st in the city’s vibrant Wynwood Arts District. If you’re interested in visiting the mural, it will be on display until December 8th at 239 NW 26th St.
In addition to its partnership with Disem305, Sally Beauty has also teamed up with US Latinx Art Forum (USLAF), an advocacy organization that’s committed to championing artists and art professionals. As part of their collaboration, both Sally Beauty and USLAF will utilize their social platforms throughout October and November to amplify Latinx voices through art. By doing so, they will both help amplify diverse voices while providing greater accessibility to art-based learning within the Hispanic community.
“In our next installment of the Rooted in Success series, we are highlighting our Hispanic community’s impactful influence on beauty and art through partnership with Disem305 and US Latinx Art Forum,” said John Goss, President of Sally Beauty. “We are proud to celebrate Hispanic heritage all year long and serve as a resource for quality products while continuing to drive community and inclusion.”
To further celebrate their assortment of Hispanic-owned or founded brands, Sally Beauty ambassadors will take to the streets of Miami from October 16 – 20 to pass out gift cards and free products from brands like Pacinos, Sauvecito, It’s a 10, Mini Mani Moo, L3VEL3, and more (while supplies last). The best part? Attendees will have the opportunity to meet founders and representatives from some of their favorite brands. To learn the exact locations and times for the product giveaways and founder appearances, be sure to follow @SallyBeauty on Instagram.
Sally Beauty Holdings, the parent company of Sally Beauty will also be bringing exciting Hispanic heritage programming to its office with events and appearances led by SOMOS, the Hispanic Employee Resource Group.
“SOMOS strives to uplift and promote employee diversity and inclusion year-round. As a Hispanic heritage celebrations at our corporate headquarters are a natural extension of our mission, and I am incredibly proud to work for a company that celebrates employees and their diverse backgrounds,” shared Ana Guzman-Briley, SOMOS Employee Resource Group Executive Sponsor and Senior Director of CRM & Channel Strategy for Sally Beauty Holdings.
To learn more about Sally Beauty’s upcoming events in Miami and its selection of Hispanic-owned or founded brands, be sure to visit sallybeauty.com/events and follow @SallyBeauty on Instagram.
