With Earth Day around the corner, we wanted to highlight a brand that is working to preserve the Amazon rainforest and has reached a significant milestone.
Plant-derived haircare brand Rahua has successfully preserved over 1 million acres of the rainforest, while increasing its reinvestment to 30% of profits – all directly supporting community-led initiatives on the Amazon rainforest ground.
For those unaware, Rahua depends on the Amazon rainforest for many of its product ingredients, especially for their signature Legendary Amazon Oil. Its benefits were taught to the founder, Fabian Lliguin, by indigenous women in the region who had “fantastically long, lustrous hair that cascaded past their waists.”
Oils should always be part of the hair routine, and the brand’s Legendary Hair Oil is a great option if you’re looking for plant-derived and organic, non-invasive ingredients.
The Legendary Amazon Oil is made from a mix of restorative, hydrating Rahua, Morete, and Sacha Inchi oils, and delivers a smooth, shiny, anti-frizz finish almost instantly thanks to its quick-absorbing formula. The oil is also formulated for daily use, and since it’s a blend of oils, you’ll want to only apply a minimal amount to fine hair.
Personally, I love that Rahua is transparent about where and how their products are formulated. Not only do they use plant-derived and organic ingredients but their products are also vegan, cruelty-free, and contain no parabens, sulfates, or gluten.
To learn more about Rahua, be sure to visit rahua.com or follow @rahuabeauty on Instagram.
