Transformational Haircare For Moisturized And Shiny Hair With Alterna Caviar Moisture

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Alterna transcends ordinary haircare – with healthy, sensorial rituals and clean, skincare-inspired formulas – elevating everyday moments into self-care experiences that transform the hair and delight the senses. 

Alterna understands that your clients’ environmental factors, styling and care behaviors can be counter productive to their ultimate hair health. Moisture is the foundation of healthy hair. Keeping the shaft flexible, strong and maintaining the natural oils that protect and nourish your clients’ hair. In order to support hairdressers and their clients they are building a collection of products to infuse moisture into their product regimen with their Caviar Anti-Aging Replenishing Moisture collection.

About Alterna’s Replenishing Moisture Hero Product

Alterna Caviar Anti-Aging Replenishing Moisture’s CC Cream is a 10-in-1 complete correction leave-in designed to address both treatment and styling concerns. Its 10-in-1 benefits are Moisture, Smoothness, Anti-Breakage, Light Hold, Manageability, Shine, Softness, Heat Protection, UV Protection, and Strength. It can be used alone as a quick fix or as a foundation for the layering of other styling products. It is perfect for straight, wavy, curly, coiled and tightly coiled hair.

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The Caviar Collection Philosophy

Alterna has crafted every aspect of the Caviar experience to create sensorial rituals that indulge your senses while deeply rejuvenating your hair to reflect your timeless essence. With a wide range of products to address all hair concerns, The Caviar Collection offers sophisticated indulgent rituals for hair that is a beautiful expression of you.

When you choose Caviar, you choose the luxury of premium formulas enhanced by the best that nature has to offer. When you choose Caviar, you choose the luxury of freedom from harsh chemicals commonly found in other products.

Formulated without SLS/SLES* sulfates and other harsh chemicals; infuse your moisture-starved locks with outstanding manageability, shine and texture to achieve a youthful and healthy look. Best for dry and brittle hair.

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