Milk_shake and DEPOT Join Bassett Salon Solutions’ Distribution Network Expanding Their Presence to Western United States

04/02/2025

Bassett Salon Solutions just added well-known and beloved haircare brands milk_shake and DEPOT to their roster of salon offerings. This announcement means Beautynova Americas, home of the aforementioned professional hair care brands and Medavita, is extending its distribution network to the Western United States. 

Family-owned salon distributor Bassett Salon Solutions covers the Western United States including California, Arizona, New Mexico, Nevada, Utah, Oregon, Washington, and Idaho, and offers other major brands such as Olivia Garden and Cezanne. 

Bassett will offer milk_shake’s full range of high-performance professional hair products that include color, care, and styling and DEPOT’s robust portfolio of products for grooming, that includes hair, scalp and beard care with luxurious scents and superior ingredients. Both brands will be available to salons in Arizona, Nevada, Utah, New Mexico, Hawaii, and California. 

“The opportunity to bring the in-demand milk_shake and DEPOT brands to our salon network is thrilling for us,” said Ward Bassett, President and CEO, Bassett Salon Solutions. “We are confident in Beautynova Americas vision which, like ours, is a commitment to serving the professional beauty industry through information, education and salon support programs that address the needs of our salons,” added Ward. 

Cory Couts, President of Beautynova Americas, said “We will continue to grow our company with like-minded industry professionals who are dedicated to serving all the needs of salon professionals, salon owners, barbers and barbershops, as well as the needs of our distributors, salespeople and field educators.”

To learn more about what brands Bassett Salon Solutions offers you can check out their website

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Eileen Rodriguez

Eileen Rodriguez is an Editorial Intern for The Tease. She covers all things beauty, culture, and hair. Contact her at erodriguez@thetease.com

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