After completely revolutionizing the hair industry with the introduction of their groundbreaking high-performance endothermic foils, FASTFOILS is bringing even more innovation to the foil category with their latest launch. The brand just debuted the first endothermic pop-up foil—and we couldn’t be more excited about it.
The beauty of FASTFOILS’ endothermic technology is that it’s able to deliver unparalleled thermal properties that enable stylists to speed up their processing times by at least 25 percent. As a result of this time-saving innovation, hairstylists are able to complete color service more efficiently, allowing them to generate more revenue while protecting the integrity of their clients’ hair.
“Simply put, FASTFOILS is ‘Low and Slow in the Fast Lane,’” said Ben Barkworth, founder of FASTFOILS. “My intention has always been to deliver professional tools that help hairstylists like myself work smarter, not harder.”
The FASTFOILS Pop-Up Foils stand apart from traditional pop-up foils, representing the latest evolution in the brand’s mission to provide stylists with tools that combine efficiency and premium performance. This innovation, which is set to completely disrupt hair color process, took nine months to perfect, in order to ensure that it would meet stylists’ needs.
Some of the key features of the FASTFOIL Pop-Up Foils include:
- Endothermic Technology: Achieve higher levels of lift and better color deposit faster and more efficiently.
- Enhanced Embossing: 30 percent more connectivity to the hair compared to traditional foils for even more lifts.
- Convenient Dispensing Format: Designed for easy dispensing to help artists save more time.
“Pop-up foils are one of the most popular formats in salons, and we’ve listened to our community to ensure our innovations are available in every format,” Barkworth added. “We’re excited to help stylists save time, increase their earnings, and provide an elevated service experience for their clients.”
FASTFOILS’ Pop-Up Foils retail for $22.59 and are available for preorder on the FASTFOILS website. For all things FASTFOILS, be sure to follow @fastfoils on Instagram.
