Channeling the spirit of summer and spring, Prabal Gurung’s hairstyles this season focused on breezy and lived-in hair with a pop of color, and minimal, glowy, glass skin to complement the structured, flowy pieces in the show.
Keep scrolling for all the details on the hair and makeup styling for Prabal Gurung’s SS25 runway show.
Hair
Lead hairstylist Anthony Cole worked with Wella and Sebastian Professional products to create styles that felt easygoing but were still interesting and eye-catching thanks to the incorporation of dyed hair extensions to bring in that golden hour glow.
To create the hair look, Cole prepped all of the models’ hair, whether it was textured or straight, with Wella Professionals Miracle Hair Rescue ($75.00), a multi-use leave-in hair repair treatment packed with Alpha-Hydroxy Acid (AHA) and Omega-9’s.
After applying the treatment, he waited 90 seconds before combing or styling, so that the hair would stay protected from damage before styling. He then saturated the hair with Sebastian Professional’s Mousse Forte ($20.00), to add shine and bounce to the hair, to achieve that weightless anti-gravity hair. If styled with loose waves, the hair was parted in the middle.
Cole also mentioned that for most of the models they used Wella’s EIMIE Body Crafter Flexible Volumizing Spray ($20.99), which he described as amazing. ”EIMIE’s Body Crafter is super soft. We spray it through the roots, comb it through into the rest of the hair to get that lived-in, weight-less hair kind of feel,” he explained.
“As part of Prabal’s vision, we wanted this hair to look effortless while still pop,” said Cole, when asked about his direction for the hair. “Inspired by Golden Hour, the part of the day when the sun is rising or setting, we used Wella Professionals Colors to add dimension to the model’s hair in a way that felt very natural!”
To bring this vision to life, Anthony consulted with Wella Ambassador Briana Cisneros on the colors. Briana selected shades that would complement the model’s natural hair color and bring in that golden hour glow.
For the most exciting part, to add a touch of color, Cole incorporated hair wefts to the models’ hairs in order to add a golden hour piece running through the hair, the color of the wefts are inspired by golden hour, all warm, peachy, and blonde tones using Wella’s permanent Koleston Perfect line shades light brown 5/0, medium blonde natural mahogany 7/05, and light brown natural mahogany 9/05, the brand’s new demi-permanents Color Touch shades 10/05, lightest blonde natural mahogany and 8/05 light blonde natural, and the Shine Finity zero-lift hair glazes in shades burnt honey 07/3 and vanilla flash 10/36.
To finish off the hair, Cole said they used Wella Professionals EIMI Glam Mist ($19.00) for added shine.
He said that they wanted each model’s hair to feel natural and made sure that their strands not only reacted to the weather, but also coincided with their outfits. Because the show was staged under the central archway on Centre St. in downtown Manhattan, the wind blowing while the models walked the runway went according to the plan, allowing for the hair toreact and move with the wind, not against it. Nothing heavy, all effortless and elegant.
Beauty
The makeup for the show, led by lead makeup artist Sil Bruinsma, was all about healthy, shiny skin, and that level of shine (you could almost see your reflection in some of the models’ skin!) could only be achieved with the help of Peach & Lily. The Korean skincare brand, which was founded by Alicia Yoon in 2016, is the originator behind the viral “glass skin” trend.
Prabal Gurung’s SS25 runway show was the brand’s NYFW debut and their collaboration with the label on a “glass skin, no makeup” look totally redefined the runway beauty standard with a fresh approach to skincare and makeup. “We wanted the look to focus on glass kin, exuding freshness and pureness,” explained Bruinsma. To achieve this fresh and effortless look on the models, no concealer, foundation, or any other makeup was used.
To get the shine, Bruinsma started applying the Lazy Day All-In-One Moisture Pads ($43.00) all over the models’ faces, and then continued to lock the moisture with a generous amount of the Wild Dew Treatment Essence ($39.00) and Glass Skin Refining Serum ($39.00) to plump the face. After pressing both products into the skin to enhance absorption, he patted the Matcha Pudding Antioxidant Cream ($43.00) into the skin to set the already applied products with a seal of moisture, not forgetting the neck.
Bruinsma then applied Peach & Lily’s new Collagen Cushion Peptide Lip Balm – Sheer Peach($22.00) onto the lips and cheeks for a touch of color, then he sprayed the Glass Skin Veil Mist ($31.00) generously onto the face and fan dried, he sprayed many times really as the skin needed. He finished by adding Ultra Plush Rich Cream ($45.00) onto the models’ chest and arms and finished with a spray of Glass Skin Veil Mist across the collarbone for extra glass skin glow.
