Sponsored
The past year brought us a whole new appreciation for the concept of community. Stylists and salon pros have social interests, and when we had to step away from our salon chairs, virtual communities provided some much-needed bonding. Enter SALONORY.com, a new professionals-only shopping destination that not only connects stylists with their favorite brands, it connects salon pros with other industry peers through live education events, shared business builders, and a worldwide social community.
First and foremost, only licensed stylists can access the benefits of SALONORY. Henkel sought to make salon professionals’ lives easier with an exclusive, online shopping destination for salon brands, with a log-in required for purchase. The products span color, care, styling and pro accessories, and the brands are curated, reducing product clutter. Stylists can quickly find their favorites without the scrolling and searching required on most of the mass product sites.
Salon pros go through a lot of products. A lot. To help stylists stay stocked up, SALONORY created a no-cost PRO Rewards program. Members can earn bonus points through purchases or by engaging in social channels, and redeem their points for additional products. There are special offers and member benefits, and there’s a Loyalty Dashboard to keep track of it all.
Ultimately, salon professionals’ time is best spent with their clients. Few people will forget their first post-pandemic salon haircut, or the relief they felt from having their color restored to salon-level quality. SALONORY aims to save valuable time through a seamless online shopping experience with the convenience of direct shipping , so stylists can enjoy the front-of-house experience even more.
